Investment Philosophy


Driven By Rules, Not Emotion.


homeImage-centerEmpirical is focused on managing risk and generating excess returns through disciplined and tax conscious Rules Based Investing® strategies which completely remove subjective, emotional decision making from the investment selection and de-selection process. Empirical’s approach acknowledges efficient markets and identifies factors that represent a more consistent determinant of alpha than conventional fundamental analysis.

Zero Emotion

A core tenet of the Rules Based Investing® philosophy is the removal of human emotion from the decision making process.

Competitive Returns

The proprietary Rules Based Investing® platform supports a series of investment strategies and products, each designed to achieve competitive returns for our clients.

Performance Updates will show you our Investment Philosophy in action.